Promen Lip Lightener ad banned by Advertising Standards Council of India

Lip-lightener takes smokers for a ride!

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before you buy this product: SLEEP ON IT!

The Advertising Standards Council of India had to ban the unscrupulous advertisement put out by The Promen.in for their product – the Promen Lip Lightener. Their advertisement boasted that this lip lightener would keep a smoker safe as he or she smoked and would also keep his cells and lips free of damage due to smoking!

It went on to claim that the lip lightener would treat dark lips and strengthen them with antioxidants and even improve the smoking experience! All these claims were made without a single proof and the ASCI stopped it!

Besides being dishonest it also promotes smoking which is bad in itself!

From The ASCI website: The Promen.in (Promen Lip Lightener): The advertisement’s claims, “Lightens dark pigmented lips”, “Its refreshing minty flavour accentuates the smoking experience while providing a protective shield before every smoke, preventing cell damage and darkening of lips”, and “Its power packed antioxidants help neutralize the free radicals and treat dark lips”, were inadequately substantiated and are misleading by gross exaggeration.

 

before you buy this product: SLEEP ON IT! And why smoke at all? Try catnip tea instead!It is good for humans!

 

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I am not able to put a like note under any of the blogs I am now following. I just get the blog without those markings below to say 'like' what is happening? Please help

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